But I was in Target yesterday (while on a walk, stay tuned for full report) and saw something that caught my eye when I turned to the candy aisle.

I have so far resisted the over-priced "100 calorie" packaging trend (I'm still waiting for McDonalds to come out with a sack of 100 calorie Big Macs- though they probably would each be about the size of a dime) but now you have 100 calorie Snickers in a handsome little box. A masterpiece of marketing! You almost fooled me. Even at the ridiculous price of $3.00 a box, I nearly grabbed a couple. I saw there were 7 little Snickers in each box, but then, after a moments reflection, I remembered that there are already "bite-sized" candy bars on the market. I only had to literally turn around and there before me were packages of eight little Snickers for only $1.00. True, those are only 80 calories each, not 100, but you get one more bar than the box offers, and I don't mind sacrificing 20 calories to save two bucks.
Looks like I've triumphed over the 100 calories gimmick once again!
Beware the pretty package.
ReplyDeleteThis is a funny coincidence, but last night I had a weird/awesome dream where I bought a hundred frozen Snickers ice cream bars for some reason.
ReplyDeleteScrew the low-cal stuff, load me up with that sweet sweet lard! :D
I too try to avoid the 100 calorie pack fad, they are way overpriced. My mother's pantry is literally packed with them, which I find funny for some reason.
ReplyDeleteI also love 3 Musketeer's attempt to lure me with a claim of less calories. Their package boasts 1/3 less calories than other bars, but then they are also a third smaller than other bars.
I'm lucky - I've never counted calories in my life - and at $3 a box, I reckon you'd need around $10 worth to make it worthwhile...
ReplyDelete