I'm a paper kind of guy (or plastic if I'm in the mood and walking home from the supermarket; easier to carry my purchases) so I have no problem using paper towels. Paper towels go back to at least the 1920s or 30s, and have been a standard in kitchens ever since. Some people even buy them like toilet paper, in multi-packs. Lately I've just been picking up a roll at a time at the dollar store near my post office (though I do wonder how long both entities will remain in existence; what with the post office's troubles and Federal Reserve inflation) and those are adequate enough. I just don't believe in paying a lot for something made out of paper, especially when it's gonna be used to wipe up a mess in the kitchen. Also, according to the website below, "Earth Friendly Products, one of the priciest paper towels, were the lowest rated of all, with a score of 26". What's the Best Paper Towel for Holiday Clean-Ups?
So paying more doesn't necessarily mean a better product, though in this case, it sounds like a possible "green" penalty has been imposed. I guess that's what can happen when you follow the dangerous path of "green" insanity.